Have you ever heard about Growth Snacks? Of course not. Because it’s the name of our super-private secret Slack channel. There, we (10 growth marketers) dunk our cherrypicked marketing articles. Which happens a remarkable amount times per day. And now, we...
Dear reader, Thanks for reading. People are not reading anymore. Now, they choose to watch videos. Because it’s the easiest option. Do you know why it is so easy? The profound answer is survival. Briefly, the brain is smart and it wants to conserve some calories...
Have you ever heard the story of the guy, who brought a diamond ring to the first date? No, you haven’t. Likewise, it’s not the best way to approach a cold prospect with a price quote. If you work in a marketing-related business, you should have noticed...
You may have the best product, marketing team, sales team and the knowledge in your business field. However, finding a niche strategy that differentiates your product from the market is one of the biggest challenges. Otherwise, you could get lost among other...
One of the things we do best is thinking of the worst-case scenarios, and this is what all this marketing canvas about. What are all the things that can go wrong? What are all the reasons I can fail? However, this time, we will transform this way of negative thinking...
