by Yigit Durdag | Jul 26, 2021 | Conversion Rate Optimization, eCommerce
How many times have you bought products based on recommendations?We're not talking only about online experiences, but try to memorize your real-life decisions. Probably, you've already recalled the moments where your friends or family members changed your...
by Nicholas D'hondt | Apr 28, 2021 | B2B Marketing, Conversion Rate Optimization, Data Science
Why are you best friends with your best friends? Because you’re the person that knows most about them. You took and accumulated years worth of data about your friends. Naturally, you know how to react, talk, give advice or come up with solutions for them. This is...
by Yigit Durdag | Sep 3, 2020 | Conversion Rate Optimization, eCommerce
Acquiring new customers for your eCommerce business can be tough. Especially during this digital age where everyone is working from home and the number of eCommerce websites is increasing on a daily basis. Do you want toKeep your visitors on your site,Make them open...
by Yigit Durdag | Aug 12, 2020 | Content Marketing, Conversion Rate Optimization
How to use storytelling to sell your products – 7-step frameworkYou wanted to hear one more story before you sleep. So did everybody else. Stories are imprinted to our minds when we're kids and you're a master story listener. Me too.You can understand...
by Yigit Durdag | Jul 6, 2020 | Conversion Rate Optimization
84% of landing pages have navigation bars. But studies show that removing navigation can boost conversion rate by up to 100%.Surprising but reasonable:By removing the navigation bar, you remove all the clickable actions on the page.Now your visitors have one focus:...
